Controllers of Personal Information and Contact Details
Cerlu Limited is the data controller responsible for personal information collected and processed through its services.
For any questions regarding how your personal data is handled, you can contact us at:
- Address: 1575b London Road, London, England, SW16 4AA
- Email: info@cerlu.online
What Personal Information We Collect
We collect personal information to provide and improve our products and services. This includes the use of cookies and unique identifiers and collecting information when your browser or device accesses our website.
Purposes for Processing Your Personal Information & Legal Basis
- Purchases and Deliveries: To process orders, manage deliveries, handle payments, and communicate with you about orders and promotions. (Legal basis: Contract performance)
- Service Improvement: To ensure our services work effectively, fix errors, and enhance functionality. (Legal basis: Consent, Contract, or Legitimate Interests)
- Recommendations & Personalisation: To tailor content and suggest relevant products and services. (Legal basis: Consent, Contract, or Legitimate Interests)
- Legal Compliance: Where required by law, we process your data to meet legal obligations.
- Customer Communication: To interact with you via email, chat, or phone regarding our services. (Legal basis: Consent, Contract, or Legitimate Interests)
- Advertising: To provide interest-based advertisements based on your preferences. (Legal basis: Consent or Legitimate Interests)
- Fraud Prevention & Credit Risk: To safeguard our users and business from fraud or misuse.
- Additional Consent: If we ask for your consent for other purposes, you can withdraw it anytime.
Cookies & Other Tracking Technologies
Cookies help us distinguish you from other users, improve your experience, and enhance site performance.
- Strictly Necessary Cookies: Essential for core functionality (e.g., login, checkout).
- Performance Cookies: Help us analyse usage and improve website navigation.
- Functionality Cookies: Remember your preferences and personalise content.
- Targeting Cookies: Track your site usage for relevant advertising and may be shared with third parties.
Third-Party Service Providers
We work with trusted partners who assist in:
- Fulfilling orders and deliveries
- Processing payments
- Providing marketing or analytics
- Customer service
These providers have access only to the information needed to perform their services and are obligated to process it in accordance with this policy and applicable laws.
Business Transfers
In the event Cerlu Limited is sold or merged, customer data may be transferred as part of business assets, always under the terms of this policy unless you consent otherwise.
Protecting Cerlu Limited and Others
We may disclose personal information to comply with legal obligations or protect our business, users, or others from harm or fraud.
Security of Your Information
- We use encryption and follow PCI DSS standards for secure payment handling.
- We apply physical, electronic, and procedural safeguards.
- Identity verification may be required before we disclose any personal data.
- Personal data is retained for 2 years.
Your Data Protection Rights
You have rights under data protection law, including:
- Access: Request copies of your data
- Rectification: Correct or complete inaccurate information
- Erasure: Request deletion of your data in certain situations
- Restriction: Ask us to limit processing
- Objection: Object to certain types of data processing
- Portability: Ask for your data to be transferred to another organisation or to you
Requests are free of charge and responded to within one month.
Contact for Requests:
Cerlu Limited, Unit 14 Segro Park Deptford, London, SE8 5HY
How to Complain
If you have any concerns about how we use your data, you can contact us at: Cerlu Limited, 1575b London Road, London, England, SW16 4AA